Prototype Development Pillows

The focus group hated it. So he showed it to an out-of-focus group.

Though he created more than 300 products from peanuts, George Washington Carver was unable to change even one of them back into a peanut.

ACME INDUSTRIES NEW PRODUCTS DIVISION, 'The best part is, it can repossess itself!'

Bright idea

'We manufacture micro computing circuits. We're looking to hire someone who can anticipate the next small thing.'

"This new chair has the smoothest 360 swivel action on the market!"

"What if, instead of the safe being filled with rawhide, it's filled with catnip and mice!" "No one will buy it." "Drugs and rodents? Who's our demographic?" "The Simpsons already did that."

'Which sounds better: 'now with MORE XZ100' or 'now with LESS XZ100'?'

GPC needs to make its new formula foolproof.

"That new drug causes flatulence."

The bad news is our boxer shorts are still bursting into flames. The good news is our brand recognition is through the roof

'Does it bother anyone else that our entire business is based on one questionable product?'

Superbug Research Go For It / Got it

"Quick! The ideas are hatching!"

"I need a simple fix. No one asked you to reinvent the wheel."

Man at work sees in lounge refrigerator, 'Creative Juices'

'We need a product line that will stimulate our profit line.'

"What these product ideas lack is a little bite."

"I know R&D feels that the product warrants at least two 'really'."

"Are we overthinking this?"

Food manufacturing industry in a soup.

'Now, for the hyperactive, we've come up with a lethargy drink.'

'I know what we need to turn this around, a mindless product that will make money fly out of peoples pocketbooks!'

"Not bad, but it has a sort of plastic aftertaste."

"All that's left is inventing something insanely popular!"

"I'm a pragmatist, Leon. Before I put a new product on the market, I ask myself, 'Will it sell?' "

"Look the competition has a big, stupid product. We need a big, stupid product of our own, and we need it now!"

'It has everything... I love it!'

'We made something greater than sliced bread, we built a better mousetrap...are we resting on our laurels?'

'Here it is - the world's largest miniaturization plant.'

"What burns my bottom about www.dazoosucks.com is that we capitalized them."

Sales Research shows it's too big for them to carry home, sir.

"Sure, but what have you invented lately?"

"Well, we've finally miniaturized this device as much as is practical. Time to make it big again."