Consumer Psychology Pillows

"We can succeed if our target audience is not made up of rational human beings."

"Let's be honest here and admit we're targeting the 'stupid-with-their-money' demographic."

How much are we cutting prices for our grand opening sale? You're missing the point. Sales are about creating mood, giving consumers an exciting new opportunity. They're about the joy of buying, consuming, experiencing the thrill of getting something you really want in a supportive environment. We're actually raising prices. Out way of saying thanks.

"Shopping data and browsing history of consumers who actually feel guilty unsubscribing from mailing lists!"

The Future: "Sorry, but I have to show you an ad now."

"Good For You / Bad For You"

...And he calls himself the 'Green' Giant...

"Unfortunately, the consumer was not as demanding as we had hoped."

"Stop the throw-away mentality! Save resources! A New Year every 750 days is quite enough!"

What do you mean you prefer the sound of the sign of the right?! What part of 'either way we're dead' do you not understand?

"Wait—did you procure that worm humanely?"

How can he sleep so comfortably knowing that pillow will someday be clogging a land fill...

'I'm a vegetarian.' - 'If it's so wrong to eat animals, why are they made out of meat?'

"This is locally grown and good for the environment, but it may give you greenhouse gas."

The candy house, if the tale of Hansel and Gretel would happen today.

"But everyone else gets to market their own personal scent!"

'Excuse me - are you organic?'

'It must be good chocolate for six bucks a box.'

'Do you ever think about how we can reduce our global footprint?'

"Being vegan or vegetarian isn't enough anymore. From now on I will only cook stuff I stepped in on the sidewalk."

Sign Reform

"Can I get this to go in an organic, locally recycled, eco-friendly doggie bag?"

'Our strategy is perfect! This is the customers' fault - they don't think the way WE do!'

Latest Greatest Fastest Computer...versus Good Enough.

'The U.S. has less than 5% of the world's population, but consumes 25% of its natural resources. Pretty outrageous, isn't it?'

Fire hydrant with regular or sparkling water

"Unfortunately, the consumer was not as demanding as we had hoped."

Our large economy size packet hasn't been selling...it's too big to carry home.

Supermarket Aisles: 'Good for the Environment' and 'Couldn't give a flying F@$#! about the environment!'

"Your mom's not protesting sex and violence on TV...she's taking a stand against those early Christmas ads..."

ONE MORNING WHILE GETTING DRESSED,

'Turn we women loose in the malls - that'll stimulate the economy.'

The Climate Change Debate Explained

"You might say I'm middle-of-the-road. I'd buy a fur coat but I wouldn't buy a Japanese fur coat."

"I wonder what this was for."