Creative Strategy Pillows

"This is a creative strategy I wrote for a dog food company, but the principles are the same."

'I know the marketing budget is stretched...but I still think we need professional models!'

"Looks like we found the issue."

'The wheel was great, but what have you done for me lately?'

'If I had to use one word to describe our strategy.'

"Bert, I'm confused. What happens after we circle the wagons, tighten our belts and walk a mile in our customer's shoes? Is that when the chickens come home to roost?"

Young Frank Lloyd Wright

The Department of Really Stupid Ideas: 'Most people think they just appear out of thin air! But the truth is, there's a great deal of very hard work involved!'

'And were there a point to your proposal, Henderson - What would it be?'

"And need I remind you, the 'art of the deal' is the lifeblood of this company."

"So the plan is to fly everyone for free. But we'll charge $400.00 per bag."

"Marshall, somewhere out there, just waiting for us, is a loophole in the system."

"Miracles happen, gentlemen, but they don't come cheap."

'I think you are taking this elevator pitch way too literally'.

Brian wanted to call the presentation "Synergy". Paula wanted to call it "Cooperation". They could never agree.

"I'm afraid 'It's a surprise', doesn't cut it as a growth strategy."

'Let's not go by the book.'

Copycats

'Which 'win' is ours? Because the one on the left looks bigger.'

"No, I didn't steal your content. I just have your content's doppleganger."

"I don't like getting bogged down in details. I'm more of a big-picture guy."

"'Quid pro quo' is a no-no, Bradbury. Around here we say 'reciprocal altruism'."

'I'll make my final decision on that promotion of yours, after this game.'

'The creative process works best with a relaxed brain, so I'm letting my mind wander to let a solution drift in.'

"So, we look to the fourth quarter as a time of healing."

Library sections; Fiction, non-fiction and do-it-yourself.

"I call it 'Bad Dog.'"

"Maybe now, we could look at customer care'?"

'I vote we hang the darn thing upside down and go home!'

"Obviously some people here don't appreciate the gravity of our situation."

' A good idea '

'We want everyone to remember our name.'

"Be patient. He'll have to visit the water cooler sooner or later."

"She's been so creative lately."

"Of all the buildings I've designed, it's probably the most handsome."