'Fred, I want you to sanitize this, punch it up, dumb it down, leak it to the media and then be fully prepared to deny it!'
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Unfortunately, Lyle had already sent nasty e-mails to his boss, three vice-presidents and the CEO.
Advertising and PR Agency: 'I'm able to spin at 60 words per minute, hype at 50 words and distort at 45 words.'
Hype and Truth Buildings.
Truth center & spin control.
'The press is calling you overconfident. Stop using ‘Hail To The Chief' as your ringtone.'
"Linda, is it proper etiquette to announce layoffs via a Tweet?"
"I have the new list of approved tweets."
'Mr. President, I have a question, where's the mens' room?'
Diddly
'I need to appear bold and decisive. Won't someone PLEASE ask me a yes or no question?'
"Communications Director? I love it."
Oh, the usual...another Friday, another document dump.
Office of the PR of the United States
Library - Political Science section - 'What to do until the spin doctor comes'
Benedict & Associates: Communication Strategies, Lobbying. . .
"My nose has stopped growing since I've started telling alternative facts."
'Excuse me, but is there a spin doctor in the audience?'
Would you buy a used car off this man?
"...Don't you think it'll be considered offensive that you made the White House spokes-hag look like a basset hound?"
"I think he said he doesn't want to be your press secretary any more."
De Groot & Moskowicz, Lobbyists.
"I've closed my eyes so that issue no longer exists. Move on to the next question news media folks."
"I didn't know you could get a PhD in Spin."
"After all the indictments and contempt citation, I'm the administration's new PR-Bot."
Twitter jail for Trump
The Truth
'How fast can you hype?'
'Spin isn't working...so I recommended that we resort to old fashioned lying.'
'Everyone distrusts spin. . . so let's go back to old-fashioned lying.'
Target your message
Anthony Scaramucci is the new Communications Director of the White House.
Sean Spicer
Donald Trump
Anthony Scaramucci
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