Trademarks Prints

A class action suit chips away at a trademark.

"We'd like the Washington Redskins to keep their name, but to pay us royalties."

'I wouldn't say this wine's name is long, but it's continued on the bottle next to it.'

"There's no such thing as 'bad publicity'." "All traffic is good traffic."

"The leadership team wants a catchy acronym for a new social media app they're calling Functional Applied Relationship Tracker. Any suggestions?"

The Games Man: Fishing is his sole form of exercise - but he considers it bad form to move more than his wrist when casting.

'We want everyone to remember our name.'

Television Readers.

'As our new company logo, I'm not quite sure it's sending out the right message.'

An historic event in Candyland: When M met M

'Let me see your portfolio of stolen ideas.'

Audio Books

'Which sounds better: 'now with MORE XZ100' or 'now with LESS XZ100'?'

US v.s. Tech Giants

The New Fundamentals of Art: 'We'll begin with the most basic figure, the trademark attorney...'

'We've re-branded.'

'He's written some great slogans and some great labels, but he's never written a great coupon.'

'Have you no common scents?!'

"It lost a little something in translation."

The bad news is our boxer shorts are still bursting into flames. The good news is our brand recognition is through the roof

"I believe it took a team of twenty five, working six months at a cost of �250, 000 to come up with that."

'We have what might be a very good idea...'

"When we changed the company name, the stocks went through the roof!"

'It's perfect, but can we see it in white?'

Standard Life Aberdeen Rebrand

Bob thinks his new neighbor may be bad for business.

"Earth – Love the brand, hate the owners."

Creative entrepreneur at work

'Uh-oh... when mom calls me by my full latin species name, I'm in big trouble.'

'We have a P-O-P display for our new perfume. Can we move the beef jerky down a smidge?'

'Floppo' lottery rebranding

Mountain Tops Incorporated

'I put that the pilgrims ate Butterball Turkey, Stove Top Stuffing, and Mrs. Smith's Pie. Think she'll give extra credit for brand names?'

Intellectual Property

Gerald Ratner's return