Pr Strategies Prints

"The firm is very careful about health and safety issues. If you witness ANY accidents you're to press this big red button so that the media management team can come in to avoid any bad press."

"There's no such thing as 'bad publicity'." "All traffic is good traffic."

'How fast can you hype?'

Apart from your mother, who else thinks you're doing a good job as Chairman of the company?

"National security adviser"

"...And do you Sean Spicer take Kelly Anne Conway..." "The marriage of alternative facts"

'Fred, I want you to sanitize this, punch it up, dumb it down, leak it to the media and then be fully prepared to deny it!'

Public Relations: Reputations cleaned and repaired

Pity vs. Bragging and Public Relations

Library - Political Science section - 'What to do until the spin doctor comes'

Target your customer.

"I was going to have my people call his people, but I’m pretty sure his people have Caller I.D."

"We live in the golden age of fake news, alternative facts and spin control. Your resume is too truthful."

"I go that extra mile!"

Information...political rhetoric

You can fool some of the people all of the time - "Send in some of the people, Dorothy."

Enterpe, Terpsichore, Calliope, and Bernie, their agent.

'This one is for keeping 'On Message' in the spin wars.'

"Or we could raise your profile by coming out with that pimple on the end of your nose."

"As a rookie, I'm finding one of the hardest things to get used to is older people calling me 'sir.'"

'This merger will cut jobs 40%, reduce salaries 30% and increase the work hours 25%. Your job is to make this look like the best thing that ever happened to our employees.'

"What's important is that we learn from what we must never admit happened."

"The Box is bigger, the contents smaller, increased the price and called it improved."

"You realize, of course, that I'll have to make a big show of having security escort you out."

'Floppo' lottery rebranding

"So you're interested in medicine, public relations, business, contract negotiations and insurance law? Which one will you study in school?"

Your Leaders Putting Words Into More Words

'Staffers don't report we're managing decline. They report we met our targets and did out job!'

"All it takes is a little marketing, Tia Carmen!"

'Now go out there and sell yourself!'

Gerald Ratner's return

"My spokesperson won't speak to me."