Communication Patterns Prints

"When I say 'tweet' you say 'tweet'...'tweet!'"

'If I had to use one word to describe our strategy.'

"Remember the golden rule: more buzzwords, less real words."

"Bert, I'm confused. What happens after we circle the wagons, tighten our belts and walk a mile in our customer's shoes? Is that when the chickens come home to roost?"

"So what kind of mood is he in?"

"My email is down... talk to me."

"On a more positive note the guidance we’ve published on the services we can’t provide is published in 37 different languages."

"My granddaughter's first words to me were 'OK, Boomer.' I have no idea what that even means."

Lynching on social media

"The leadership team wants a catchy acronym for a new social media app they're calling Functional Applied Relationship Tracker. Any suggestions?"

"Can I borrow the car keys?"

"You're losing the audience. Switch to the Powerpoint presentation."

'When we get there let me do the double talking.'

Hey, calm down --- Now, what did you say again?

"Peter's Joint Head of Communications."

"Together ideas for couples" "Slap a sandwich together" "Put two and two together" "Pull themselves together" "Rub two sticks together" "Try to hold it together" "String a phrase together"

'How fast can you hype?'

'I have a plan 'B' but that's also dependent on a working projector bulb.'

Campaign for Plain English

"Shall we start with an icebreaker?"

"Couldn't you have just laughed instead of spelling 'LOL' in your alphabet soup?"

"And isn't it time we replaced the worn-out, meaningless cliches in our mission statement with some dazzlingly new meaningless cliches?"

21st century water cooler conversations.

"I think she's figured out what W-A-L-K means."

"This report is mumbo jumbo...I asked for gobbledeeegook!"

"Then we have an unspoken agreement?"

"It get it – you're hungry."

'They don't understand goo-goo-gah-gah. Dumb it down to WHAAAAAH!'

"The good news is that we do have a little wiggle room."

"Hmmm ... that's interesting. Now, what about ideas that don't suck - do you have any of those?"

Inclusive speech

"National security adviser"

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"Mom! Your cell phone’s ringing ... it’s Dad!"