Brand Development Mugs

'We could use you in our next ideation.'

"How's this for transparency: Our product isn't organic but our bullshit advertising it!"

'I wouldn't say this wine's name is long, but it's continued on the bottle next to it.'

"There's no such thing as 'bad publicity'." "All traffic is good traffic."

"So the plan is to fly everyone for free. But we'll charge $400.00 per bag."

"The leadership team wants a catchy acronym for a new social media app they're calling Functional Applied Relationship Tracker. Any suggestions?"

'We want everyone to remember our name.'

'As our new company logo, I'm not quite sure it's sending out the right message.'

BBC - Crisis Management, Damage Control and Liability Supervision.

Burger Queen: The Patriarchy is Dead.

'Let me see your portfolio of stolen ideas.'

'But you know I don't have brand loyalty for anyone but you!'

Pity vs. Bragging and Public Relations

'Which sounds better: 'now with MORE XZ100' or 'now with LESS XZ100'?'

US v.s. Tech Giants

'We've re-branded.'

'He's written some great slogans and some great labels, but he's never written a great coupon.'

Direct Marketing...

XYZ Inc, putting a folksy, human face on unfettered corporate greed for over 50 years.

"It lost a little something in translation."

The bad news is our boxer shorts are still bursting into flames. The good news is our brand recognition is through the roof

"I believe it took a team of twenty five, working six months at a cost of �250, 000 to come up with that."

'We have what might be a very good idea...'

"When we changed the company name, the stocks went through the roof!"

'It's perfect, but can we see it in white?'

Bob thinks his new neighbor may be bad for business.

"Earth – Love the brand, hate the owners."

Target your message

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Standard Life Aberdeen Rebrand

"That's our new church mascot."

"What's important is that we learn from what we must never admit happened."

Creative entrepreneur at work

"I'm spending more time promoting myself than I am being myself."

'We have a P-O-P display for our new perfume. Can we move the beef jerky down a smidge?'